--- title: How To Choose The Right Communication Tool | Benify description: Good employee communication tools, are essential to every business. But which ones are most effective? Let’s take a look image: https://blog.benify.co.uk/hubfs/All%20Markets/Blog%20images/person-kollar-telefon-inomhus.jpg --- [![Benifex](https://blog.benify.co.uk/hubfs/benifex/logo_white.webp)](https://www.benify.co.uk) - [Employee Benefits Platform](https://www.benify.co.uk/platform/) - [Total Reward](https://www.benify.co.uk/platform/total-reward/) - [Communication Tool & App](https://www.benify.co.uk/platform/communication-tool-and-app/) - [Employee Lifecycle](https://www.benify.co.uk/platform/employee-lifecycle/) - [Benefits Enrolment](https://www.benify.co.uk/platform/benefits-enrolment/) - [People Insights](https://www.benify.co.uk/platform/people-insights/) - [Why Benify](https://www.benify.co.uk/why-benify/) - [Why you need Benify](https://www.benify.co.uk/why-benify/) - [Employee Experience](https://www.benify.co.uk/employee-experience/) - [About us](https://www.benify.co.uk/why-benify/about-us/) - [My Benify](https://www.benify.co.uk/my-benify/) - [Welcome to Benify](https://www.benify.co.uk/my-benify/) - [Customer service](https://www.benify.co.uk/my-benify/customer-service/) - [FAQ](https://www.benify.co.uk/my-benify/faq/) - [HR Hub](https://media.benify.co.uk/) - [HR Hub](https://media.benify.co.uk/) - [Blog](https://blog.benify.co.uk) - [Client Cases](https://www.benify.co.uk/cases/) - [Provider Partner](https://www.benify.co.uk/independent-benefits-platform-provider/) - [White Labelled](https://www.benify.co.uk/independent-benefits-platform-provider/) - [Customer Activation Platform](https://www.benify.co.uk/independent-benefits-platform-provider/) - [Referral & Reseller](https://www.benify.co.uk/independent-benefits-platform-provider/) - [Partner Plus](https://www.benify.co.uk/independent-benefits-platform-provider/) - [Contact](https://www.benify.co.uk/contact/) - [Contact](https://www.benify.co.uk/contact/) - [Press room](https://press.benify.com/) - [Work with us](https://career.benify.com/) - [Log in](https://www.benify.com/fps/p/gb) - [Book Demo](https://info.benify.co.uk/book-a-demo) - Choose market - [Global](http://blog.benify.com) - [Danmark](https://blog.benify.dk/) - [Sverige](http://blog.benify.se) - [Deutschland](https://blog.benify.de/) - [United Kingdom](https://blog.benify.co.uk/) [Employee Communication](https://blog.benify.co.uk/tag/employee-communication) [Employee Experience](https://blog.benify.co.uk/tag/employee-experience) # How To Choose The Right Communication Tool Last updated: 2022-09-054 min read time ###### Subscribe to our blog **In 2021, effective communication is more critical than ever before, especially with remote working having become the new normal. But how do you reach and communicate important information to your workforce amidst the information overload we all experience every day? Relevance and personalisation are both essential, so too is the ability to receive information quickly and easily.** Communication has advanced and developed at an incredible speed in recent years, which is worth considering when thinking about how to communicate with different generations in the workplace. Workplace veterans will most certainly remember fax machines, while the youngest generations will find it impossible to imagine a time without the internet and social media. Furthermore, following the advice of local health authorities around the world, many employers have made the decision to let their employees work from home. For employers, knowing how to communicate a remote workforce is of utmost importance. Don’t miss our [tips for communicating with employees working from home](https://blog.benify.co.uk/working-from-home-tips-for-communicating-with-employees). ## Three Things to Consider When Choosing Work Communication Tools To make sure your [employee communication](https://blog.benify.co.uk/tag/employee-communication) reaches and engages every one of your employees, it's important to choose communication tools that:  ### 1. Enable targeted communication Information needs to be relevant and personalised to stand out and capture the attention of the recipient. One way to do this is through targeted communication. Filtered at the group or individual level, targeted communication ensures that the recipient only receives information that is actually relevant to him or her. For example, with targeted communication you can inform a specific age group about a new pension benefit, advise everyone in a particular region about a local offer, or welcome all new employees with a personal greeting. ![person-checking-phone](https://blog.benify.co.uk/hs-fs/hubfs/All%20Markets/Blog%20images/person-kollar-telefon-inomhus.jpg?width=1100&name=person-kollar-telefon-inomhus.jpg) ### 2. Are available as a mobile app While not every person is working in front of a computer every day, almost every person has access to a smartphone. With an [employee app](https://blog.benify.co.uk/employee-communication-app-why-you-need-one-for-employees), employers can send push notifications with time-sensitive information directly to their employees' smartphones. Since an app is available anywhere, anytime, employees can access information about their employment information whenever and wherever it suits them. Take for example, market-leading building materials and wood supplies company, [Bauking](https://www.benify.co.uk/cases/bauking/) who employs almost 4,000 employees spread throughout approximately 130 locations. The company uses an employee app connected to its employee benefits platform called BAUKING4you, which enables them to communicate with their entire workforce. As Marc-Oliver Windbacher, Divisional Manager of Human Resources Management, shares, "BAUKING4you allows us to reach all employees, even those who do not have a PC workstation, like those working in the warehouse or logistics." ### 3. Something employees are familiar with By using existing tools and platforms that employees are already familiar with, employers can begin streamlining their internal communication faster. Benify's market-leading global benefits and total rewards platform is used by more than 1,500 companies and 2 million users around the world. Since the platform is already known to employees, employers can use the platform's integrated [communication engine](https://www.benify.co.uk/platform/communication-engine-and-app/) to send messages on the welcome page of the platform, which employees will see as soon as they log into their platform. Additionally, employers can send messages via e-mail or push notifications using the Benify app. Using a platform that employees are already using is a smart way to ensure messages get read.  --- Want to learn more about Benify's communication tools? Watch [this short video](https://www.youtube.com/watch?v=5WdXfJkFJLc&feature=youtu.be) for a quick overview or [let us show you our platform](https://info.benify.co.uk/book-a-demo) in person. In the meantime, be sure to download our new whitepaper, *An Employer's Guide to Effective Communication*.  [![EMPLOYEE COMMUNICATION WHITEPAPER](https://no-cache.hubspot.com/cta/default/2798830/3674734b-f80b-45f7-9db8-dba6103f3300.png)](https://cta-redirect.hubspot.com/cta/redirect/2798830/3674734b-f80b-45f7-9db8-dba6103f3300) ###### Related posts Employee Experience Product Updates #### [5 Ways Benify’s AI Assistant Can Transform the Employee Support Experience](https://blog.benify.co.uk/5-ways-benifys-ai-assistant-can-transform-the-employee-support-experience) Over the past few years, recent developments in AI have offered organisations the chance to enhance both operational eff... Short Read Employee Experience #### [5 Ways Data Can Create Impactful Employee Experiences](https://blog.benify.co.uk/5-ways-data-can-create-impactful-employee-experiences) In today's market, employee expectations are higher than ever. To keep up with these growing needs, organisations need t... Employee Experience Product Updates #### [Benify's Communication Tool: Modern Employee Communication Done Right](https://blog.benify.co.uk/communication-tool-modern-employee-communication-done-right) Every relationship thrives on good communication. This also applies to the relationship between employers and employees.... [See all posts](https://blog.benify.co.uk) [![Benifex](https://blog.benify.co.uk/hubfs/benifex/logo-benifex.jpg)](https://blog.benify.co.uk/) ##### Platform - [Employee Benefits Platform](https://www.benify.co.uk/platform/) - [Total Reward](https://www.benify.co.uk/platform/total-reward/) - [Communication Engine & App](https://www.benify.co.uk/platform/communication-engine-and-app/) - [Employee Lifecycle](https://www.benify.co.uk/platform/employee-lifecycle/) - [Benefits Management](https://www.benify.co.uk/platform/benefits-management/) - [Global Dashboard](https://www.benify.co.uk/platform/global-dashboard/) ##### About Benify - [About Benify](https://www.benify.co.uk/why-benify/about-us/) - [Client cases](https://www.benify.co.uk/cases/) - [Customer Activation Platform](https://www.benify.co.uk/customer-activation/) - [BenifyDeals](https://www.benify.com/benifydeals/) - [Benify Security](https://www.benify.co.uk/benify-security/) - [Privacy Policy Benefit Application](https://www.benify.co.uk/benify-security/privacy-policy/) - [Privacy Policy General](https://www.benify.co.uk/benify-security/privacy-policy-webpage/) - [Sustainability at Benify](https://www.benify.co.uk/sustainability-at-benify/) ##### Our markets - [Global](https://www.benify.com/) - [Danmark](https://www.benify.dk/) - [Deutschland](https://www.benify.de/) - [Sverige](https://www.benify.se/) - [United Kingdom](https://www.benify.co.uk/) ##### Contact - [Contact](https://www.benify.co.uk/contact/) - [Press room](https://press.benify.com/) - [Work with us](https://career.benify.com/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Benify", "url" : "https://blog.benify.co.uk/author/benify" }, "dateModified" : "2022-09-05T12:48:41.918Z", "datePublished" : "2021-02-10T07:00:00.000Z", "headline" : "How To Choose The Right Communication Tool | Benify", "image" : [ "https://blog.benify.co.uk/hubfs/All%20Markets/Blog%20images/person-kollar-telefon-inomhus.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.benify.co.uk/employee-communication-tools-how-to-choose-the-right-one", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.benify.co.uk/hubfs/logo/Logo_benify_blue.png" }, "name" : "Benify AB" } } ```